January 2024 Market Trends

Welcome to our latest real estate market trends update, where we examine the current housing market landscape. As we provide the trends of the present month, we will also share a comparison with the same period in previous years. This market analysis focuses on Single Family Homes, Condos, and Townhomes, in the vibrant Charlotte metropolitan area. Whatever you are in the market for, our analysis provides a valuable snapshot of market trends year over year.

In the ever-evolving world of real estate, understanding the nuances of market shifts is a paramount priority for both buyers and sellers alike. Join us as we analyze the data and gain insight into the current state of the market, providing valuable context for those navigating property transactions. Whether you’re seeking to buy, sell, or simply stay informed, we hope that this overview provides value.

New Listings

In January 2024, the total number of new listings saw a slight increase compared to the same month in the previous year, reaching 3,175, indicating a positive trend in inventory growth. Despite fluctuations observed in the past, the latest data suggests a promising start to the year, with the Charlotte area experiencing healthy levels of new listings, which could potentially offer more options for homebuyers in the market.

Pending Sales

In comparing January 2024 to January 2023, pending sales in the Charlotte area witnessed a decline, dropping from 40,308 to 35,745 over the year. This decrease indicates a shift in market dynamics, suggesting a decrease in buyer activity during this period. Despite this decline, the real estate market in the Charlotte remains resilient, adapting to changing conditions.

Sales Price

In January 2024, the median sales price for properties in the Charlotte area was $380,000, reflecting a marginal decrease from the previous year. These figures indicate a stable pricing environment in the Charlotte area. Despite seasonal variations, the data suggests a continued equilibrium in property values, providing stability for buyers and sellers alike in their real estate transactions.

Days on Market

In January 2024, the median days on market for properties in the Charlotte area saw a decrease to 23 days, down from 28 days in the previous year. These figures indicate a slight improvement in market efficiency, with properties selling more quickly.

In conclusion, our analysis of the housing market trends for January paints a picture of a resilient landscape. While new listings and pending sales indicate healthy market activity, stable median sales prices suggest a balanced pricing environment. Additionally, the reduction in median days on market signals increased efficiency and competitiveness within the housing market.

As we navigate these trends, we’re here to support you every step of the way. Whether you’re a prospective buyer eager to find your dream home, a homeowner considering selling, or simply seeking more information about the market, we invite you to reach out with any questions or assistance you may need. Our team of experts is dedicated to providing personalized guidance and expertise tailored to provide you with results. Let us know what you’re looking for.

Lead Conversion Training

In our last video we covered the Mastermind Group, which is one of our training opportunities for our new and veteran agents. The objectives for those meetings include closing out action items, creating new action items and tasks and of course talking about the customer relationships that we have so that we can each develop and grow.

​What is the next training opportunity you can share with us?

You’ve heard me talk about our CRM platform before and CINC is our abbreviation for that. The next training opportunity that we’re going to talk about is CINC training, which we hold for our agents every other Wednesday at 2 p.m.

​What is the CINC meeting format?

The format for this training is laser focused on the three most recent leads that have come into a Realtors pipeline. What we’re talking about is how did the lead come in, how did the agent handle the lead when it came in, and trying to figure out ways that we can better convert that client.

​What is the CINC meeting objective?

The objective is quite simply client conversion. It’s been really fascinating to have these meetings, with the idea being how can we take a lead that is not a sphere of influence lead, not a warm lead, how can we take effectively a cold lead that’s coming in and to endear that person to you and encourage them to go on with the next meeting. Conversion is absolutely the objective of the CINC meeting training.

​Has this meeting been a success for your Realtors?

It has been and it’s very measured. By putting every one of these leads up on the whiteboard and coaching agents on how they can better convert, it works for everyone. What we find is that Realtors who participate in the CINC meeting training have a much higher conversion rate than agents that don’t.

​What will you share with us next?

Next we’re going to be talking about round table meetings. We’re going to stick with this theme of Realtor training. I’m very excited to be able to tell you about what the round table meeting is and how it’s benefited all of our Realtors.

MY is a suite of real estate businesses designed to serve our clients through all of their real estate endeavors. From first time home buyers to investors to real estate developers, we have a service group tailored to provide you with results. Let us know what you’re looking for.